When you hear the word hyaluronic acid, you usually think of wrinkle injections or anti-aging. In fact, many of us have the impression that hyaluronic acid is only used to make wrinkles disappear and thus provide a younger, fresher appearance. It is undisputed that a filler treatment with hyaluronic acid can be extremely effective in fighting wrinkles. However, what many people do not know: Hyaluron can also be used for so-called "Beautification". The word is based on the English word "beauty" and means something like "beautification". The majority of the filler treatments we offer at Beauty2Go belong to this category. In this article, we will tell you exactly what Beautification is and in which cases it can be used.

Beautification vs. Anti-Aging

The difference between Beautification and Anti-Aging is quite simple: While Anti-Aging is about counteracting the natural aging process and helping it along with hyaluron, Beautification focuses on the shape of the face. So the goal is not to eliminate wrinkles and make the face look younger, but to "sculpt" certain areas of the face or body. This is made possible by the water-binding properties of hyaluronic acid. This is because hyaluronic acid is a substance produced naturally in the body that binds large amounts of water and thus gives the skin shape and fullness (here you learn everything you need to know about hyaluron). For this reason, hyaluron is used almost exclusively in Beautification, while botulinum toxin is also used in anti-aging/wrinkle treatments, depending on the desired treatment.


Filler treatment with hyaluronic acid can be useful in various parts of the face. Even outside the face, for example on the hand, the shape can be modeled with hyaluronic acid. Probably the best known type of beautification is lip injection. During lip injections with hyaluronic acid, the shape and fullness of the lips are optimized according to the patient's wishes. Hyaluron can also be used to correct minor blemishes on the nose and thus achieve the desired shape. A filler treatment on the chin (chin correction), on the other hand, ensures a striking chin that harmoniously rounds off the face. The chin also plays a role in cheek augmentation, where the goal is a V-shape - an upside-down triangle consisting of the cheeks and chin that exquisitely accentuates the face. The situation is similar with the Jawline: The contour of the chin-jaw area literally "frames" the lower half of the face. Here, a filler treatment can help to model a clear line that attractively highlights the area. This treatment has become increasingly popular in recent years, especially among young men.

Beautification and anti-aging

Even though Beautification and Anti-Aging are two different concepts, treatments can of course be combined. Beautification and anti-aging often complement each other wonderfully, for example when a treatment of the nasolabial fold is accompanied by a cheek augmentation.

Beauty2Go as your Go-To Beauty Expert

If after reading this article you are still unsure about Beautification or Anti-Aging, please feel free to contact us at any time in Contact set. We will be happy to advise you on the various treatments we offer in our practices in Zurich, Bern, Lucerne and St. Gallen - free of charge, of course. You will find plenty of information about our treatments on our website. Treatments and Prices, and our Team you can also already get to know a little. The direct booking of an appointment is also possible via our Online tool possible. And in our Blog you will find many more exciting topics, such as 11 things you need to know about hyaluron or Rhinoplasty - completely without surgery.

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